Are you looking to take controle of your pay per click campaigns? Traffic-Matters is one of my projects that measures clicks and conversions (sales).

Here is another thing you should be aware of. Buying domain names that have expired or have already been used.

sometimes it can have great benifet like already being listed in the searchengines or already having inbound links. But what if it has already been "Black Listed" by Google?

Well I had just that happen to me! I bought the domain name "AcceleratedSEO" about a year ago thinking that it would fit my business perfectly. Well so far in that year I am in all major searchengines and doing extremely well all except for Google.

If I do a direct search for the domain name you can see that Google hasn't even got me listed in it's index (totaly baned) yet you will see lot's of other sites that link to me.

I wrote Google pleading that my domain was new and that after almost a year I am still not listed in their indexes. That I am in Yahoo, DMOZ and other major search engines but why not Google... I got a standard BS reply saying that I was not Baned or Black Listed and that it may take some more time before Iwill be listed.

Have you ever had an experience where Google has penalized or "Black Listed" your web site? Well if you have aggressively marketed your site on the web or done any optimization for your web pages... You have at least heard of it!

Google publishes it's rules for webmasters to keep your sites included in Googles index of sites. But even following it to the letter if your not careful you may find your self at odds with Google.

For the best Guide to Search Engines click to SearchEngineNews.com by Planet Ocean. You can get lot's of skepticism, guesses and theories when searching the web for all the things that can get your site penalized or banned from Google. When searching SEO websites for information on "Best Practices" in optimizing a web site try to get a consensus of what the experts are saying and keep in mind that with so many opinions no one is 100% right.

Here is a quick top ten list of Do's & Dont's in SEO:

1. Keep your HTML clean so that it's easy to index
2. Don't use any type trickery to stuff keywords or links into your pages
3. Don't make garbage (spam) pages, doorway pages and the like
4. Don't Hide links, use hidden text or make redirects on your pages
5. Get Good Linking partners
6. Give links to good neighbors
7. Create lot's of good relivent content for your site
8. Use keywords in the anchor text of your links
9. Solicit inbound links for important pages